Someone who creates video content, creates trends and influences their followers through their Youtube channel
Analyse their view count and engagement on previous videos
Research trending formats and topics, such as by watching similar creators’ videos on all platforms
Plan out content strategy for the upcoming week
Analyse the practices of similar and competing websites
Make changes to the website to get higher visibility, including hidden elements like title tags and meta descriptions
Brainstorm new ideas for the blog articles on the website
Collaborate with other departments such as social media, content and performance marketing
Prepare potential steps for the next day
Create the daily report to communicate a summary of the analytics
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