Who is a Social Media Manager?
Someone who takes the lead in representing a company across social platforms, including engaging with the audience, creating campaigns and content.
Meets with Marketing and Company heads to discuss goals and sets targets to achieve via various channels.
Researches competitors and current trends to identify new content avenues and buckets.
Creates detailed social media calendars and plans that outline what posts go out when.
Communicates and collaborates with graphic designers and content writers to create upcoming content and share the plan.
Replies to comments, DMs and messages from audiences on socials to keep them engaged and informed.
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