Junior MBA
Advertising
JuniorMBA
ADVERTISING
It's Time
Efficient!
each. Mon – Fri for 3
weeks.
It's
Fun!
It's
Convenient!
Live, online sessions
via Zoom.
Choice of batch timings.
It's
Real!
Learn about
Brands you love.
Build your own project.
It's Industry
Certified!
by Domino’s.
Stand out in college
And internship applications.
It's Industry Certified!
Strengthen college applications.
It's Real!
Learn about brands you love.
Build your own project.
It's Time Efficient!
Mon – Fri for 3 weeks.
It's Fun!
Make new friends.
It's Convenient!
Choice of batch timings.
Curriculum
Overview
Curriculum Overview
Key Concepts Covered
- Day 1 - Making a Statement: Introduction to Marketing & Advertising
- Day 2 - What Types of People Buy From You? Segmentation
- Day 3 → Not Everyone’s a Customer: Segmentation Trees
- Day 4 - So, Who Is Your Customer? Targeting an Audience
- Day 5 - What Makes People Buy? Value
- Day 6 - Where Everyone Knows Your Name: Brand Image
- Day 7 - Beating the Competition: Positioning & Perception Maps
- Day 8 - Storyboarding Your Ad for Domino’s!
- Day 9 - What Will You Be Known For? 6 Positioning Strategies
- Day 10 - Getting Technical: Introduction to Powtoons
- Day 11 - Be a Spy: Get Your Intel With Market Research
- Day 12 - What Catches Your Eye? Anatomy of a Good Ad
- Day 13 - Where it All Comes Together: Product, Place, Promotion, Price
- Day 14 - Like, Share & Subscribe: Viral Campaigns
- Day 15 - Presentations!
Industry Project
- You will design and pitch an original video ad for Domino’s!
Industry Tool
Loved by students & parents
Poorv Gupta
BD Somani, Mumbai
It’s been an incredible experience! I’ve been interested in marketing strategies and this program helped give direction to me.
I am certain I want to study marketing further and even do my Masters in this field!
D Sowmika
Visakha Valley School, Visakhapatnam
The JuniorMBA experience was way beyond my expectations. I am amazed with the ease and creativity with which complex topics were explained.
I am actually a shy person, but this course helped me overcome my fear, boost my confidence, interact and work with new people.
Atharva Singh
City Montessori School, Lucknow
Last year of school, academic pressure, university applications and so much more! Initially I thought this course will be boring and un-interactive. But it wasn’t!
JuniorMBA gave me an opportunity to present my skills in the real world and provided an empty canvas to test my skills on!
Moira Arora
KRM Vikas Puri, New Delhi
This course makes you think like a CMO, understand their perspective and their day to day work.
There was a lot of focus on teamwork and how to analyze ads or products.
It gave me a good understanding about an MBA, and now I look forward to doing one in the future.
Umika Verma
Sacred Heart Sr. School, Chandigarh
Who’d have thought I would do such technical or professional work. Presenting in front of the judges really motivated me and helped
boost my confidence.
I didn’t consider marketing as a career option since really didn’t know much about it, but after this course I’m quite interested to.
Saatvik
Chitkara University, Chandigarh
I’ve learnt that marketing is very underrated!
After doing this course, I can now see that it plays an extremely important role in a business. CMOs are extremely smart and have to take so many major decisions. I did not realise how significant their jobs were!
It’s opened my eyes to a new career option.
12,000+
Proud
Parents
15+
Countries
9/10
Teenager
Rating
Your Investment
Your Investment
Buy now for
- 15 Live Sessions
- Concepts Training
- Industry Project
- Industry Certificate
- Priceless learning & confidence
