Career in Graphic Design in India – Scope & Industry Scenario


Graphic designers work on the websites you browse, the commercials you see, the movies you watch, the games you play, and the logos and packaging of products you purchase. While an eye for design isn’t something that can be taught, most graphic designers have pursued art or design school to get to where they are now in their careers.

This guide will take you in details of a career in graphic design in India which you can pursue after 12th. Companies, salary, fees of colleges, roles and responsibility as a graphic designer.

Career opportunities for Graphic Designer

With an education in Graphic designing, you can gain abilities that can be useful in multiple creative industries. Graphic Designers use hands or computer software to produce visual concepts that communicate ideas that inform and excite users.

Advertising agencies, design firms, publishers, and other enterprises that require design expertise usually hire graphic designers. Most designers can receive bachelor’s or post-graduate degrees; these programs enable them to improve their technical skills and establish portfolios of their work, which can help them find careers quickly after completing their education.

Graphic Designer careers are typically based on skills such as-

  • Innovation and creativity
  • The ability of sketching (computerized)
  • Communication
  • Recognize and appreciate the target audience
  • Skilled to use Computer-Aided Design software (CAD), Adobe Photoshop, Illustrator, InDesign, Coral Graphic Suite, or PaintShop Pro.

Education required for a career as a Graphic Designer

You must enroll in a Bachelor of Fine Arts or a Bachelor of Design programme for gaining a career as a graphic designer. Universities usually provide a four-year program after 10+2; but, in some situations, you can apply right after 10th grade. There are suitable polytechnics all around India where you can apply for marketable courses.

In India, a Bachelor’s Degree will cost between INR 4 and 6 lacs, whilst a Diploma or an Independent degree will cost between INR 2 and 4 lacs.

Fees for international colleges might range from INR 15 to 40 lacs, depending on the curriculum and college. You may have to appear for SAT exam to apply for an university abroad.

Bachelor of Fine Arts in Graphic Design degrees are available at some institutions and universities. These four-year degree programs provide students with the technical and artistic skills needed for entry-level or even higher-level graphic design professions. Design courses, as well as liberal arts courses, make up the majority of their curriculum.

Popular careers opportunities for graphic designers

Creative Director

The creative director determines a project’s creative vision. They guide their team through the steps of creating something, whether it’s a concrete product like a video game, film, or magazine. Additionally, a creative director also sees through other abstracts such as an advertising campaign or identity of the brand, so as to ensure the overall aesthetic and coherent appearance are on track.

The position necessitates management talents, leadership, budgeting, and time management skills, as well as creative vision. He also possesses the ability to design advertising or promotional campaign concepts.

While the conventional path to becoming a creative director, which includes a bachelor’s degree in the relevant study along with several years of hands-on work experience and a developing portfolio.

Interested students for careers in graphic design, can also pursue a master’s degree after gaining several years of work experience. However, graduates today come from a wide range of creative, management, and technology backgrounds.

Production Artist

Production artists handle the hands-on aspects of a project, whether it’s in graphics, cinema, art, or another medium. They upload design files and guarantee their accuracy during the final stages of development. Design and computer application skills are required in equal measure for this position.

In the creative design phase, the Production Artist is the final checkpoint. They look at the final copy, layouts, and content, whether it’s in print or digital format. Final touches like scaling, cropping, retouching, and repositioning may be suggested by production artists when they finish the job they’re working on.

A bachelor’s degree in visual arts, design, or a closely related subject is required. A graphic design degree could be useful. Work experience as a production artist, graphic designer, or other related position. A complete portfolio is also required of graphics and designs.

UX Designer

UX designers work to produce products, processes, and services for users that are smooth, pleasurable, and intuitive. They consider how the interface will feel and how users will interact with it. They ensure that the product functions smoothly from one step to the next.

UX designers may conduct user tests to eliminate any kinks or misunderstandings. This profession necessitates a great deal of creative intuition, as well as a natural appreciation for a seamless design. This design discipline is frequently seen in web design, as companies are emphasizing the importance of having visually appealing and easy-to-use website designs.

Degree programs in human-computer interface, interaction design, and information architecture have the most in common with UX skills and principles. There are also a variety of typical majors that might help you prepare for a career as a UX designer –

  • Psychology
  • Computer science
  • Design
  • Industrial design
  • Information
  • Anthropology
  • UI Designer

One of the most interesting and challenging careers for graphic designers is UI designing. A UI designer is frequently regarded as a subset of UX design, with similar overarching goals. The UI designers are duly focused on the layout of the product. They create each screen and page, ensuring that the visual layout complements the overall path that a UX designer has mapped out.

Each screen or page a user interacts with is designed by UI designers, who ensure that the UI graphically communicates the path of a UX designer checklist. They also may direct where content should belong on an analytics dashboard or which tools are most useful for users’ navigation. They also pay immense attention to stylistic coherence and consistency in the finished result.

To work as a UI designer, usually, people need a bachelor’s degree in a relevant field such as computer science, information technology, or human factors/usability. Individuals in this industry can advance their knowledge by joining organizations such as the User Experience Professionals Association (UXPA).

Art Director

Do you have a keen sense of visual design? Do you enjoy becoming involved in initiatives and collaborating with others? It’s possible that you’d prefer to pursue a career as an art director. The art director controls the look and content of publications, newspapers, product packaging, and film and television shows.

They collaborate closely with their employers or clients to create an aesthetic vision that meets the goals, and the budget and has the desired impact. Art directors work in different types of businesses, and their responsibilities differ according to the industry.

Perhaps, the overall artistic style and visual image created for every project are determined by all the art directors. They also supervise a team in charge of creating a finished project which includes designers, artists, photographers, writers, or editors.

Art Directors majorly holds a Bachelor of Arts or Bachelor of Fine Arts degree. Graphic design, visual communications, and digital media are common degrees pursued by aspiring art directors.

Product Developer

A product developer ideates lead and manage product development. While working in a wide range of industries such as food production, technology, electronics, retail, or household appliances, they have to brainstorm ideas for product improvement or launch new products for benefitting customers of their particular industry.

They also need to participate in the development process, conducting market research, developing graphical content, and presenting the product to employers or stakeholders. This position is certainly related to graphic design.

Product development professionals are frequently enlisted by businesses to create unique goods that will provide them with a competitive advantage in the marketplace.

To serve in product development a bachelor’s degree is required. While there are a variety of degree courses that lead to a developer career, you may also need an AutoCAD certification to demonstrate your proficiency with computer tools and software.


An animator creates frames, which are several images that are sequenced together to create the illusion of movement. They use modeling applications and other design software to create involute images and animations. However, digital or hand-drawn graphics, models, or puppets can be used to create the images.

Animators specialize in 2D, 3D modeling, stop-frame animation, and computer-generated animation. Also to generate media content that meets their employer’s objectives, they consider story development, visual impact, and platforms.

More companies and brands are striving to expand their online video presence, which has benefited graphic designers with animation and motion graphics expertise.

Employers normally require a bachelor’s degree and seek candidates with a strong portfolio of work and technological skills. A bachelor’s degree in fine art, computer graphics, animation, or a similar subject is often required for animators and special effects artists.

Logo Designer

Logos are used to represent a firm or group through a visual representation that is simple to understand and recognize. Consider becoming a logo designer if you are interested to create graphics that communicate with clients and help businesses establish their identities.

Hence, to represent a firm, product, brand, or service, logo designers create visually appealing visuals or symbols. They research the target demographic to see what symbols they find appealing and memorable.

The designer selects distinct colors and shapes that link to and build the company’s or product’s brand identity. To avoid any issues related to copyrights or reproducing a logo owned by other brands, the logo designer must conduct thorough research.

A logo designer’s employment qualifications vary per organization, although an associate or bachelor’s degree in graphic design is usually required. Instead of a degree, strong illustration skills and an understanding of consumer advertising can be considered.

Web Designer

If you are both technically and creatively inclined, you might want to consider becoming a web designer!

Web designers contribute to the development of websites by producing individual web pages, designing page layouts, and creating website images. They’re also in charge of developing the website’s navigation menus, drop-down options, and structure. They may possess coding and programming expertise, allowing them to build the website entirely on their own.

Web design is a rapidly expanding profession, since digital media has become an integral part of everyone’s lives, and people rely on the internet for everything from communication to information to shopping to socializing.

Web designers collaborate with the website’s brand or marketing team to identify what material should be on each page and where graphics should be placed, as well as to maintain consistency as users navigate the site.

Prior web design experience, a solid portfolio, and at least an associate degree in web or graphic design are all required for most employment.

Advertising Designer

A job in advertising design may be the appropriate career for a graphic designer, if you have unique creative skills and a desire to work with advertisements.

To develop aesthetically appealing marketing materials for a brand or firm, advertising designers use graphic design, drawing, and photography. They design billboards, magazine ads, website ads, and any other promotional materials that are desired.

They create an initial idea based on marketing and public relations techniques by sketching or using CAD software. They might come up with a few different versions of a concept to offer to the advertising leadership, and then they listen to their feedback to develop the final design.

A bachelor’s degree in graphic or CAD design, as well as a deep understanding of the employer’s clients, are required for a job in advertising design.

Average Salaries of graphic designer based on experience

A graphic designer’s salary is dependent on the experience and sector of the industry they work in. The following information about the typical graphic designer salaries as per years of experience:

Kickstart a career as a graphic designer

Graphic design is so adaptable that it can take you practically anywhere if you let your imagination and enthusiasm for the work guide you.

Graphic design is one of the most popular careers these days, with many people with creative qualities and talents pursuing it. If you believe you possess the ability and imagination to succeed, you should go for it.

It is difficult to excel in this sector, so you must either be extremely self-assured, have uncommon skillsets, or pursue further research-based education. The graphic design career faces a lot of competition, but there is also a rise in demand for graphic designers.

Best Companies for Graphic Designers

Graphic designers are in demand in multiple industries, as branding and designing have become a necessity in this digital world. Some of the best companies for having careers in graphic design are –

#1 VerveLogic 

One of the top brands in the web development and web designing fields, the business has its headquarters in Jaipur, Rajasthan. The company offers a variety of services, but SEO, web building, and logo design are among the primary businesses.

#2 Quick Radius 

One of the top authors, designers, and animators is Quick Radius. The business is renowned for producing presentations, infographics, and humorous Gifs following the demands and specifications of its clients. The business makes it possible for its clients to tell their tales in the most captivating way.

#3 Multia

Multia, which was established in Western Finland, has dominated the graphic design market for the previous decade. The business has been a pioneer in the marketing, design, and technological domains. Multia has a business based in Pune, India.

#4 Communication Crafts

Communication Crafts, usually referred to as CC, is the preeminent branding and advertising agency with its headquarters in Ahmedabad, Gujarat. The business develops websites, mobile applications, and other things. Colgate, Marwadi University, and IMS Dabbawalla are just a few of its significant affiliations in the field of labor, among many others.

#5 StudioTale

StudioTale isn’t specifically a web design firm, but it does have some extremely amazing graphic production skills. The business, which has its headquarters in Hyderabad, Telangana, is known for creating truly stunning graphics.

#6 Universal Disignovation Lab

One of the companies that have been dominating the graphic design market with their effective team of professionals is Universal Designovation Lab, commonly known as UD Lab. Additionally, the business has received several international award nominations.

FAQs related to Graphic Design Career in India

Is Graphic Design a good career?

Graphic design is an excellent career choice for students who appreciate art, technology, and communication. Graphic designers have many opportunities to work on a variety of new and fascinating projects because design is needed in every business.

What jobs can a graphic designer get?

Some of the careers in which a graphic designer can be employed are –
Production Artist
Creative Directive
Art Director
Product Developer
UX Designer
UI Designer
Web Designer
Logo Designer
Advertising Designer

Is it hard to get a job as a graphic designer?

Is it difficult to find work as a graphic designer? Yes, particularly in the initial stage of your career. Because the competition might be fierce, you should never stop studying, practicing, and improving.

Which type of graphic design is in most demand?

Animator & Motion Graphic Designer. The entertainment industry, startups, marketing firms, and creative agencies, as well as digital journalism organizations, e-commerce platforms, and the automotive, are the industries where they are in high demand.

What qualifications do I need to be a graphic designer?

You can enroll in a Bachelor of Fine Arts or Bachelor of Design program to pursue a career in graphic design. These programs help students to gain the needed entry-level technical and artistic skills. These are four-year programs after completing 10+2 or equivalent grades.

How many years does it take to be a graphic designer?

Graphic design courses typically are four years at the undergraduate level that are provided by colleges. However, postgraduate-level graphic design courses, last two years.

Is coding necessary for graphic design?

Most projects don’t necessitate coding experience, but they do necessitate a thorough understanding of graphic design applications and scripting languages like Python and JavaScript. However, to develop websites and apps, you will need some basic coding knowledge. Therefore, you can start by learning HTML and CSS in this situation.

What’s the difference between digital design and graphic design?

Digital designers develop images and pieces for displaying on a screen, be it a computer screen, a mobile screen, a dashboard, or any other digital format. Whereas, on the other hand, graphic designers create graphic elements for both print as well as digital media.

Is math required for graphic design?

Math is a requirement in many graphic design undergraduate courses. This is required to receive a degree. This includes topics like arithmetic, calculus, perspective geometry, and statistics. For industrial designs, a Graphic Designer may be required to use math. Hence, math abilities are taught in many graphic design courses.

Does IIT have a graphic design?

Yes, Industrial Design Centre was set up Government of India on the campus of IIT Bombay in 1969. It offers B.Des and M.Des programs in several industrial focuses and a Ph.D. program in designing.

Which are the best design schools in India?

We have listed some of the best institutes for graphic designing in India –
NID – National Institute of Design, Ahmedabad
Industrial Designing Centre (IDC) – IIT Bombay
Birla Institute of Technology – Jaipur
Symbiosis Institute of Design – Pune
Indian Institute of Digital Art and Animation – West Bengal

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How to become a Graphic Designer? 9 Skills required to become a Graphic Designer Top 10 colleges to study Graphic Design in Abroad Top 10 colleges to study Graphic Design in India
How to become a Graphic Designer? 9 Skills required to become a Graphic Designer Top 10 colleges to study Graphic Design in Abroad Top 10 colleges to study Graphic Design in India